FlexPoint Marketing Director Named One of Ragan’s 2025 Top Women in Marketing

August 7, 2025

FlexPoint Marketing Director Amanda Duitsman (Orlando, Fla.) has been selected as one of Ragan’s Top Women in Marketing for 2025.

FlexPoint Marketing Director Amanda Duitsman (Orlando, Fla.) has been selected as one of Ragan’s Top Women in Marketing for 2025, a prestigious list of marketing leaders who are reshaping the future of the industry. 

Recognized in the Product Marketers category, Duitsman earned the distinction for her pivotal role in shaping the long-term success of FlexPoint through strategic and impactful marketing efforts. One of Duitsman's most notable achievements this year was spearheading the rebranding of the organization's national tuition-based school to FlexPoint Virtual School, a transformation that redefined the school's identity and market position. 

 Additionally, she led the team responsible for developing and executing the FlexPoint paid media campaign strategy, which delivered four times the number of conversions compared to the previous year. This impressive performance was highlighted by the campaign generating 28.9 million impressions and more than 500 marketing-qualified leads. 

"Amanda's strategic leadership has helped establish FlexPoint as a global leader in online education," said Kate Lysaught, marketing and communications senior director of FlexPoint. "Her work, from brand transformation to data-driven campaigns, has expanded our reach and driven measurable growth in key markets around the world.”

Ragan's Top Women in Marketing Awards celebrate professionals who are reshaping the future of marketing through bold strategies, transformative campaigns, and a commitment to innovation. Honorees span corporate, agency, nonprofit, and government sectors and are recognized for their leadership in areas such as brand development, digital transformation, and audience engagement. 

The 2025 honorees will be celebrated at the Top Women in Marketing Awards Luncheon on October 22 in New York City. 

FlexPoint, a global leader of PreK-12 online learning solutions, partners with schools and districts across the U.S. and international markets, spanning 49 states and 56 countries. Duitsman's recognition reflects not only her individual excellence but also the organization's broader vision to expand access to high-quality digital education worldwide. 

For more information about FlexPoint, visit www.FlexPointEducation.com.